PODCAST: Advanced Category Management: Organisational Building Blocks


PODCAST: Advanced Category Management: Organisational Building Blocks

Guest: Chris Eyerman, Senior Director Program Management & Lynn Rideout, Senior Manager Category Management, Denali Sourcing Services.
Episode Number: 096
Publication Date: Tuesday October 11th 2016, 10AM AEST

“You need a compelling story that you convey to the business. That applies on a category level but also when trying to sell Category Management to the organisation. You need to sell them on a vision that this is going to be better for them and help better realize their business objectives which is really what Category Management is all about” – Chris Eyerman, Senior Director Procurement Management, Denali Sourcing Services.

Today’s episode is the first in a two-part series considering Category Management: what we can do not only to implement Category Management, but also do so in a way that is sustainable over the long term.

The reason why I think this is important is that often I have seen Category Management implemented for the right reasons, but after the initial burst of energy and picking the low hanging fruit, it becomes difficult to keep the momentum going and provide value in other ways.

Today’s guests on the show are Lynn Rideout, Senior Manager of Category Management, and Chris Eyerman, Senior Director of Program Management, both at Denali Sourcing Services. In part one of this two-part series, we discuss the building blocks that are required to build a strategic and sustainable Category Management capability.

Specifically, we will discuss:

  • Why Lynn and Chris believe that Category Management is a fundamental shift in the way an organisation approaches procurement rather than an extension of the sourcing process.
  • The journey to building a sustainable category management program and the failure modes that impact an organisation’s ability to launch, sustain and scale.
  • A deep dive into the building blocks of strategic category management, covering vision process, governance and capabilities.

If you are interested in hearing how you can use Category Management to make a difference to your stakeholders, today’s show is for you.




About Author

Procurement and Supply Australasia (PASA) is the leading provider of information and education to procurement and supply professionals throughout Australia and New Zealand. PASA supports the largest community of engaged procurement stakeholders in the region, through its renowned series of events, publications, awards, plus various community and network building activities. PASA is a trading name of BTTB Marketing, for many years recognised as the leading producer of conferences and events for the procurement profession in Australia and New Zealand. Whether producing under the BTTB, CIPSA Conferences or now PASA brands over the last ten years, our events have consistently led the market in terms of both educational and networking opportunities.

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